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Recently a reputable CEO asked me “I am very aware of the fact that, from time to time, I am a challenge to work with. But I reached the top in what I do, so why would I want to change my behaviour?”

When looking at CEO’s all over the world, most of them aren’t the compromising type. They work hard and know that leading a company isn’t always about being loved. They are often demanding, with little patience and set the highest expectations for everyone working in their organisation. The question is, why changing a behaviour that is obviously one way or another contributing to becoming that successful?

Then I asked him “Would you and your company be even more successful in the future if you would behave otherwise?” The answer was “Probably yes!”

Let’s be clear, you don’t need an executive Coach to correct your behaviour. Nobody’s perfect and we all have a survival strategy that brought us exactly where we are right now (me too, yes). As a CEO you are probably pretty if not too assertive and your personal influence and natural charisma no doubt quite big.

But even then your Coach can support you increasing your own efficiency by challenging you as a person, by acting as an objective soundboard and giving you a constructive feedback without any hidden agenda. In personal Coaching, there are no appearances to keep up, we are all human, aren’t we?

Developing yourself starts with looking in the mirror. And the only thing that can lead to change is what YOU see in it. I’m sure when you look in the mirror today, you won’t see a CEO, but a man or woman, a partner, a lover, a father or mother, a son or daughter, a friend, a brother or sister.

Just try!

Questions or remarks? Feel free to comment!

Sofie Varrewaere is the founder of After studying a Master in Psychological and Pedagogical Sciences, she ogled into the magical world of Recruitment, Selection and HR Services. Working for the world leader in HR, she has always been in an advisory role in relation to the larger goals of several multinational organizations. In 2013 she started her own company in International executive Coaching. Doing what she is good at, challenging others as well as herself.